About us
Scandinavian Design Group West AB is a family-owned design and production company, founded in 2000. Our head office is located in Särö, just south of Gothenburg.
We specialize in high-quality watches with creative in-house design, own development and production. We create customized corporate designs and business concepts for companies all over the world. Through our three warehouses we always guarantee fast and safe deliveries in different time zones.
Our subsidiary, Saro Island AB, owns the exclusive global rights to design, produce and sell watches for the world famous Lambretta trademark, interpreting the iconic Italian scooter brand into vintage inspired timepiece collections - multiple award winning Lambretta Watches. Saro Island also owns the watch brand Carl Edmond, characterized by Scandinavian design and Swiss craftsmanship..
Together with our subsidiary we have global knowledge through our strategically located sales representatives on 5 continents, and export to more than 50 countries, both to domestic retail and duty free markets, as well as direct B2B-sales and different Rewards & Loyalty Programs. Our mission is to Fashionize the World of Watches.
